About This Project

Customer: Food & Beverage Industry


Brief summary: With growing consumer interest for immersive and 360° concepts, and wide dissemination of such contents on the digital ecosystem, our F&B / Industrial customers are getting increasingly interested in creating high-impact visuals that help promote products, lifestyle and brand awareness.



Concept: In this 360° Pic-Nic rollercoaster we demonstrate the possibilities of virtual reality for a fun and entertaining experience at the service of product promotion. We allow the viewer to scale himself down and navigate through objects in a fun and exciting adventure.



Solution: From script to screen, from idea-generation to complete 3D environment modelling, our team took care of all details from start to finish. Initially designed for head-mounted displays (Google Cardboard, Gear VR, Oculus, HTC Vive) this experience can also be enjoyed on a flat-screen through popular platforms such as Youtube and Facebook. Additionally, GlobalVision programing team also created native apps for IOs and Android, both availables on Apple Appstore and Google Playstore.


Display / reference:


360° aerial, 3D, Client project, Complete VR kits, Creative brief, FMCG, Virtual Reality, VR 360°
360°, activation, appstore, campaign, fmcg, marketing, playstore, rollercoaster, virtual reality
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