Fédération des Métiers du Bâtiment (Genève) – FMB is an association representing the interests of the building trades in Geneva. Their aim is to promote the building industry and encourage young people to consider careers in construction.
FMB approached GlobalVision to create a promotional video to showcase the variety of careers available in the building industry. Our team was tasked with capturing creative footage of various construction sites, including aerial images, and transposing the brief into a finished product that would appeal to a young audience.
GlobalVision handled all aspects of the production process, from securing official flying permits for the drone imaging, to post-production editing and licensing of the complete clip. The final video was a showcase of the building industry in Geneva, highlighting the variety of jobs available, from road construction and public works to building planning and interior design.
The promotional video was a great success and is now an essential part of FMB’s marketing mix. The video is shown at various events and promotional activities and has helped to increase interest in careers in the building industry among young people.
At GlobalVision, we pride ourselves on our ability to take a brief and turn it into a finished product with minimal supervision and maximum autonomy. We are committed to delivering results that exceed our clients’ expectations.